Director of Demand Generation

I would consider our new client a "hyper scale-up" having grown exponentially in recent years. 

With so much growth ahead, they are now seeking to hire a Director of Demand Generation for their London offices.

From the outset, you will lead and scale their global DG strategy (including the US) and accelerate pipeline growth in all markets. To drive this operational excellence, you will partner with sales, product marketing, and the regional field marketing teams worldwide. 

Responsibilities:

• Lead a small but focused DG team and work directly with the CMO to drive pipeline and growth.
• Serve as the primary link across all teams and employees to ensure consistent communication. 
• Monitor and optimise top-of-funnel using 6Sense, HubSpot, amongst others.
• Work with sales to execute inbound & outbound, ABM marketing campaigns as well as target local initiatives.

Background:

• Demonstrable b2b Demand Generation success across the globe 
• Proven track record in driving global marketing campaigns 
• Expertise in building teams globally and managing their success
• Possess a strong analytical brain to optimise campaign success using data-driven insights

Numbers:

• 500 employees worldwide
• £250m t/o
• 20% growth YoY
• 70 in London
• 70 in the Netherlands
• Operate in over 190 countries
• 11 offices worldwide

You will be required to be in their London offfices at least twice a week. 

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